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iSpot Acquires 605 to Expand US Measurement Footprint
iSpot, a US-based TV and advertising measurement company, has acquired 605, a data measurement and attribution company, for an undisclosed fee. In a statement, iSpot said the acquisition of 605 would...
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DoubleVerify to Enable Advertisers to Identify MFA Sites
DoubleVerify, a digital media measurement and analytics platform, today announced a solution to enable advertisers to monitor and avoid ‘Made for Advertising’ (MFA) sites. The company has defined MFA...
View ArticleYouTube Announces UK Launch of Primetime Channels
YouTube this morning announced the launch of Primetime Channels in the UK. The feature allows users to browse, subscribe to, and watch premium content from third-party streaming services within...
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UK Households Are Taking to FAST Channels in New Kantar Study
Kantar, a global insights and consulting company, has released its Entertainment on Demand (EoD) data on the UK streaming market in Q3. The market is showing signs of growth, with Subscription Video...
View ArticleVideoWeek100 Returns on Wednesday: What to Expect
VideoWeek is excited that VideoWeek100, one of our networking highlights of the year, is returning this week on November 29th, at Tattu, London. VideoWeek100 is attended by industry leaders from major...
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Roku UK Launches New Content Discovery and Personalisation Features
Roku, a US-based smart TV and streaming company, announced the launch of three new features to their UK user experience. What To Watch, Continue Watching, and Save List, will roll out to Roku...
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